About Our Store

 
Hi Everyone
 
For us at PSC AvantiPlus, we pride ourselves on being a dedicated team of bike enthusiasts. The ‘Ride’ is a huge part of our life and a very passionate part of who we are. For some of us it is genetic for others it is just in our blood.
 
PSC has a long history in Frankston, longer than White Hill on the back of Arthur’s Seat. Owner operator, Simon King has been a part of the cycling fraternity for over 30 years, the last 10 being at PSC. Simon in his own right has previously held 5 Australian Titles and has ridden track and road through out Australia and the world. 
 
Today he and his team are creating an unsurpassed level of quality and service for the discerning customer. Partnerships with Avanti and Specialized have formed the vision of the “Best Cycling Brand in the World”. There is no end to this statement, just a constant progression of improvements. We want to be part of that journey, providing today’s rider with an unparalleled experience.
 
What motivates us to ride takes many shapes and forms. Whether that be a bubble of pride when you’ve climbed that huge hill or broken the speed limit going down it, dropping the extra unwanted kilos, getting great air in the park or simply knowing that your fitness, health and longevity are improving.
 
Let us help you find that experience - that passion that we all get from the ‘Ride’.
 
Your Team @ PSC

 

 
Avanti
 A home grown brand that continues to put our athletes in front at an international level. They have been designing and developing bikes for over 20 years in Australia and New Zealand. 
 
Specialized
 Always up with the latest technology Specialized has made its mark as a force to be reckoned with in the international bike market through quality products and impressive results by their athletes.
 
ABD
Avanti BMX Development has been making quite a mark on the BMX scene since its birth and is continuing to grow strongly.
 
Raleigh
The Raleigh brand has a long and rich history in the biking world and it continues right through to today, these bikes are designed locally and have an emphasis on good quality and great value.
 
SUB
Established by Sarah Ulmer Olympic Gold Medallist so that she can assist in providing a platform to inspire more women and children to adopt an active lifestyle.
 
 
 
Location
48 Playne Street,
Frankston,  
VIC 3199
 
 
Store Hours
9.00am - 5.30pm Monday to Thursday
9.00am - 7.00pm Friday
9.00am - 4.00pm Saturday
10.00am - 3.00pm Sunday